Week |
Theoretical |
Practical |
1 |
Definition of typography and its historical development |
Anatomies and measurements of letters |
2 |
To classify the characters of typography |
1)traditional writings 2)writings of transition period |
3 |
To classify the characters of typography |
3)modern writings 4)writings with square sheriff |
4 |
To classify the characters of typography |
5)writings without sheriff 6)gothic writings 7)hand writings |
5 |
Typographic measurements |
Type-kadrat and its types-unit, measurements, like Kerning, short time work on espas and its group |
6 |
Writing family, writing types, writing according to its thickness and its naming |
Forming a writing family |
7 |
Writing family, writing types, writing according to its thickness and its naming |
Forming a writing family |
8 |
Subject repeat and Midterm exam |
Subject repeat and Midterm exam |
9 |
Syntax
The main elements of typography form and anti-form in letters and words, marj typographic elements
|
Typographic message exercises study and suitable word chose |
10 |
The definitions of typographic message good and bad examples Denotation Connotation |
Evaluating the study according to the objectives, suggestions ,directions semiotic balance |
11 |
Readability and its importance |
Last evaluation of the studies and their submitting |
12 |
What is readability? Why is readability needed? |
Exercises about visual hierarchies in typography |
13 |
The 3 important qualities of readability |
Evaluating the studies according to the objectives suggestion semiotic balance |
14 |
The bad impact of the writing cannot be read |
Last evaluation of the studies and their submitting |
23 |
Textbooks, References and/or Other Materials: |
Becer, Emre (1999), communication and graphic design, Dost Book Shop, Ankara 2. Clair, Kate. A Typographic Workbook: A Primer to History, Techniques, and Artistry. 3. John Wiley Sons, Inc, New York, 1999 Gordon Maggie and Eugenie Dodd. Decorative Typography. Phaidon Press Limited, London, 1990. 4. Sarıkavak, N. Kemal. The basics of typography. Doruk edition, Ankara, 1997. 5.Erdal, Gültekin, typography lecture notes |
24 |
Assesment |
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