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COURSE SYLLABUS
MEDIA LITERACY
1 Course Title: MEDIA LITERACY
2 Course Code: GKS0011
3 Type of Course: Optional
4 Level of Course: First Cycle
5 Year of Study: 2
6 Semester: 3
7 ECTS Credits Allocated: 3
8 Theoretical (hour/week): 2
9 Practice (hour/week) : 0
10 Laboratory (hour/week) : 0
11 Prerequisites: None
12 Recommended optional programme components: None
13 Language: Turkish
14 Mode of Delivery: Face to face
15 Course Coordinator: Dr. Ögr. Üyesi ERKAN ŞENŞEKERCİ
16 Course Lecturers:
17 Contactinformation of the Course Coordinator: Dr.Öğr.Üyesi Erkan Şenşekerci
erkans@uludag.edu.tr
18 Website:
19 Objective of the Course: This course aims to help pre-service teachers gain awareness about the position of the individual in front of the media, acquire the media literacy qualifications that the modern media consumer should have and develop a critical approach to media culture.
20 Contribution of the Course to Professional Development
21 Learning Outcomes:
1 Defines the concept of communication and relates communication to its social, economic and political dimensions.;
2 Explain the relationship and interaction between communication age and cultural changes.;
3 Comprehend the structure and functions of the media industry as the basic industry of the communication age;
4 Understands the positive and negative effects of media on economy, political and social life, and culture.;
5 Establishes a relationship between the effects of industrial culture and the new qualifications and literacy types that an individual should acquire.;
6 Define different literacy types and understand the importance of media literacy;
7 Explains and exemplifies the basic principles of media literacy.;
8 Comprehend the basic competencies and skills required by media literacy;
9 Briefly explains the history of media literacy and education in the world and in our country.;
10 Makes sample media analysis and evaluation studies on news, advertisements, social media, movies and TV series.;
22 Course Content:
Week Theoretical Practical
1 Orientation (Basic concepts, purpose, content, weekly plan and basic resources of the course)
2 Communication age
3 Culture industry
4 Media as a cultural industry production tool
5 Media types in the light of various theories
6 The economic-political and socio-cultural effects of the media
7 From freedom of the press to freedom of communication
8 New types of literacy as the premise of the cultural industry
9 Basic principles of media literacy
10 Media user control and media literacy competencies and skills
11 Historical context and media literacy education
12 Media Literacy Curriculum
13 Media analysis studies: News and advertisements
14 Media analysis studies: Movies, TV series and social media
23 Textbooks, References and/or Other Materials:
24 Assesment
TERM LEARNING ACTIVITIES NUMBER PERCENT
Midterm Exam 1 30
Quiz 0 0
Homeworks, Performances 1 10
Final Exam 1 60
Total 3 100
Contribution of Term (Year) Learning Activities to Success Grade 40
Contribution of Final Exam to Success Grade 60
Total 100
Measurement and Evaluation Techniques Used in the Course
Information Assessment and evaluation technique: The course is evaluated with two written exams, one of which is midterm exam and the other is a final exam. Students are also given assignments based on group and project work for 7 weeks after the midterm exam. Midterm Exam: Multiple choice exam Final Exams and Make-up Exams: The semester exam is held in multiple-choice form, while the make-up and make-up exams are applied in the classical written exam form. Assessment: Media Literacy course is evaluated relative to Bursa Uludağ University Associate Degree-Undergraduate Regulations in line with the decisions of the academic board.
25 ECTS / WORK LOAD TABLE
Activites NUMBER TIME [Hour] Total WorkLoad [Hour]
Theoretical 14 2 28
Practicals/Labs 0 0 0
Self Study and Preparation 0 0 0
Homeworks, Performances 1 14 14
Projects 0 0 0
Field Studies 0 0 0
Midtermexams 1 14 14
Others 0 0 0
Final Exams 1 28 28
Total WorkLoad 84
Total workload/ 30 hr 2,8
ECTS Credit of the Course 3
26 CONTRIBUTION OF LEARNING OUTCOMES TO PROGRAMME QUALIFICATIONS
LO: Learning Objectives PQ: Program Qualifications
Contribution Level: 1 Very Low 2 Low 3 Medium 4 High 5 Very High
Bologna Communication
E-Mail : bologna@uludag.edu.tr
Design and Coding
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