sinasi@uludag.edu.tr, 0 506 3083931, Bursa Uludag Üniversitesi, Güzel Sanatlar Fakültesi, Resim Bölümü, Görükle Kampüsü / BURSA
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Website:
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Objective of the Course:
Introduction to graphic design is a study of two-dimensional (2-D) design with emphasis on the visual communication design process. Topics include basic terminology and basic graphic design principles. This course brings together a blend of design and practical computer-based production skills. Emphasis will be placed on the development of skills and expressive qualities of two dimensional art forms that utilizes art and technology to communicate ideas. Students will utilize the computer graphic applications of Freehand or Adobe Indesign on the computer. By controlling color, type, symbols, photography and computer images, students will produce images to clearly inform and persuade the viewer.
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Contribution of the Course to Professional Development
The experience gained with graphic design techniques and methods is integrated into artistic expression skills within the scope of painting with an interdisciplinary approach.
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Learning Outcomes:
1
Develops a basic understanding of digital or mechanical, associated with the production of graphic visual communication, without the limitation of printing on paper.;
2
Creates an artistic development using contemporary or traditional techniques, typography and various images to solve complex graphic design problems using analytical skills and creative thinking.;
3
Develops the conceptual skills required to provide visual graphic communication.;
4
Uses and improves the principles and elements of visual design.;
5
successfully use verbal and visual tools in identifying, receiving and processing information.;
6
Gains the ability to use digital tools for creation, development and presentation.;
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involve in the creative problem solving process.;
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Expands the design chamber by studying the works of those who are experts in the field as well as contemporary artists and designers.;
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Course Content:
Week
Theoretical
Practical
1
Introduction to course
Introduction to Graphic Design Graphic Design Concepts. Requirements and materials explained. Basic procedures and expectations discussed about Computer Based Arts and Internet. A few basic exercises in Graphic Design with computer as an introduction to the dijital media.
2
Composition. Strong visual impact at first sight
Using Freehand computer practices in tracings. (10 variations at least)
3
Freehand and Indesign essentials
Practices related to vector filters, styles, swatches, gradients, patterns. (5 variations at least)
4
Freehand and Indesign essentials
Practices related to plate or layer properties. (5 variations at least)
5
Line art, flat color, gradients in Freehand. (5 variations at least)
6
Typography
Computer practices related to typography in Freehand (5 variations at least)
7
Type layout. Type or text in relationship to create computer graphic
Appropriate selection or creation of visuals and typefaces for graphic design. (5 variations at least)
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Label design using Freehand (5 variations at least)
9
Logo and color separation (10 points) (5 variations at least)
10
Infographic (5 variations at least)
11
Copyfitting and crop photos (5 variations at least)
12
Layout assignment (brochure / newsletter) in Freehand
13
Layout assignment (brochure / newsletter) in Freehand
14
Completeness of the Project and critique of all assigments
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Textbooks, References and/or Other Materials:
Graphic Design Portfolio-Builder: Adobe Photoshop and Adobe Illustrator Projects, Peachpit Press, 2005 Michael Miller, Photopedia: The Ultimate Digital Photography Resource, Que, 2007 Robin Williams, The Non-Designer's Design Book, Third Edition, Peachpit Press, 2008 Marvin Jacobs and Sharon Jacobs, Graphic Design Concepts..Plus!, Words and Pictures Publishing, 2007
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Assesment
TERM LEARNING ACTIVITIES
NUMBER
PERCENT
Midterm Exam
0
0
Quiz
0
0
Homeworks, Performances
0
0
Final Exam
1
100
Total
1
100
Contribution of Term (Year) Learning Activities to Success Grade
0
Contribution of Final Exam to Success Grade
100
Total
100
Measurement and Evaluation Techniques Used in the Course
Theoretical exam and homework
Information
Basic terms and concepts in the context of workshop practices, historical development process, exemplary artist and practices, technical developments etc. theoretical exam within the scope of the student's artistic experience.
Collective evaluation of the artistic production process, assignments and results products within the scope of workshop applications.
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ECTS / WORK LOAD TABLE
Activites
NUMBER
TIME [Hour]
Total WorkLoad [Hour]
Theoretical
14
2
28
Practicals/Labs
0
0
0
Self Study and Preparation
1
14
14
Homeworks, Performances
0
5
70
Projects
0
0
0
Field Studies
0
0
0
Midtermexams
0
0
0
Others
0
0
0
Final Exams
1
8
8
Total WorkLoad
120
Total workload/ 30 hr
4
ECTS Credit of the Course
4
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CONTRIBUTION OF LEARNING OUTCOMES TO PROGRAMME QUALIFICATIONS
