COURSE SYLLABUS

ENTREPRENEURSHIP

1	Course Title:	ENTREPRENEURSHIP
2	Course Code:	ISL2210
3	Type of Course:	Optional
4	Level of Course:	First Cycle
5	Year of Study:	2
6	Semester:	4
7	ECTS Credits Allocated:	5
8	Theoretical (hour/week):	3
9	Practice (hour/week) :	0
10	Laboratory (hour/week) :	0
11	Prerequisites:	-
12	Recommended optional programme components:	None
13	Language:	Turkish
14	Mode of Delivery:	Face to face
15	Course Coordinator:	Prof. Dr. MURAT HAKAN ALTINTAŞ
16	Course Lecturers:	Prof. Dr. Hakan Altıntaş Doç. Dr. Erkan ÖZDEMİR Doç. Dr. Çağatan Taşkın Öğr. Gör. Dr. Gökhan Şenol
17	Contactinformation of the Course Coordinator:	E-posta: mhakan@uludag.edu.tr Telefon: 0224 294 1066 Adres: Uludağ Üniversitesi İİBF İşletme Bölümü, Görükle, Nilüfer 16059 - Bursa
18	Website:
19	Objective of the Course:	This course aims to give knowledge about the context, concepts and process of entrepreneurship, recognize entrepreneurial opportunities, determine feasibility of a new business concept and develop the ability to prepare business plans such as marketing plan, operating plan, finance plan and etc.
20	Contribution of the Course to Professional Development

Learning Outcomes:

1	Being motivated for the establishment of a successful enterprise;
2	Learning how to create a business idea;
3	Learning how to analyze overall environmental analysis for the establishment of a successful enterprise;
4	Learning how to make market research and prepare marketing plan;
5	Learning how to make technical research and prepare operating plan;
6	Learning how to make legal research and prepare legal structure of enterprise;
7	Learning how to make organizational research and prepare organizational and management structure of enterprise;
8	Learning how to make financial research and prepare financial plan;
9	Learning incentives for entrepreneurs and take an advantage of them;
10	Learning how to prepare business plan and present this plan ;

22	Course Content:

Week	Theoretical	Practical
1	Entrepreneurship and related concepts
2	Types of entrepreneurship
3	Characteristics of successful entrepreneurs and developing entrepreneurship culture
4	Success and failure factors in entrepreneurship with the world and Turkey cases
5	Process of enterprise establishment and researches in feasibility project (general perspectives)
6	Market research
7	Technical research
8	Financial research
9	Research of legal structure
10	Organizational research
11	Decision of building entrepreneurship, preparing final project
12	Basic business functions to manage the entrepreneurship (management, production and marketing)
13	Incentives for entrepreneurs
14	Incentives for entrepreneurs

23	Textbooks, References and/or Other Materials:	Orhan KÜÇÜK, Girişimcilik ve Küçük işletme Yönetimi, Seçkin Yayıncılık, 2. Baskı, Ankara, 2005. B. Zafer ERDOĞAN, Girişimcilik ve Kobiler: Teori ve Uygulama, Ekin Kitabevi, 2. Baskı, Bursa, 2011. Seyfi TOP, Girişimcilik: Keşif Süreci, Beta Yayınları, 1. Baskı, İstanbul, 2006. David LESTER, Global Markalar Nasıl Başladılar: 20 İyi Fikir Nasıl Mükemmel Küresel İş Piyasası Haline Geldi, Dinozor Yayıncılık, 1. Baskı, İstanbul, 2009
24	Assesment

TERM LEARNING ACTIVITIES	NUMBER	PERCENT
Midterm Exam	1	40
Quiz	0	0
Homeworks, Performances	0	0
Final Exam	1	60
Total	2	100
Contribution of Term (Year) Learning Activities to Success Grade		40
Contribution of Final Exam to Success Grade		60
Total		100
Measurement and Evaluation Techniques Used in the Course
Information

ECTS / WORK LOAD TABLE

CONTRIBUTION OF LEARNING OUTCOMES TO PROGRAMME QUALIFICATIONS

LO: Learning Objectives

PQ: Program Qualifications

Contribution Level:

1 Very Low

2 Low

3 Medium

4 High

5 Very High